At last - and it is scary to preface these with the fatal words - at last, the solution to that eternal problem of what to buy someone when you’ve absolutely run out of ideas, and they’ve got everything etc etc. Gift Ideas - enter a few demographics and get a answer…

The algorithm’s not too bad, a bit literal at times, and there is a preponderance of Google Products, still touchingly known as Froogle here, but, the wisdom of the Telegraph is that it is so … putting them top of the list in the shopping section of their list of indispensible websites (although I suspect I could dispense with ebay, never having used it …)