New Alexa rank algorithm
There’s a new Alexa rank algorithm out - we previously knew Alexa rank to be meaningless except when it came to people like Text Link Ads using it as part of their calculation.
The main point appears to be less reliance on toolbar stats - as Alexa puts it, data is now gathered from a variety of sources, whatever they may be…
What happened previously is that tech-aware users, who had the Alexa toolbar - despite its malware connotations - and usually for the purpose of visiting their own sites frequently, bumped up the rankings of the tech-orientated sites they visited.
Now, as TechCrunch puts it,
A search of tech blogs saw many with significant drops in rank, where as political sites have had big boosts. For example TechCrunch and the Drudge Report were tracking similar figures on Alexa prior to the change, where as now the Drudge Report is a mile out in front.
Just something else to live with, and manipulate where possible…
Most of ours seem to have gone up a little, as far as I can remember - any wild changes to report…?
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Wp Wordpress » Blog Archive » New Alexa rank algorithm — April 19, 2008 @ 8:16 am
[…] The main point appears to be less reliance on toolbar stats - as Alexa puts it, data is now gathered from a variety of sources, whatever they may be… (more…) […]
April 22, 2008
2:27 am
Jud said
All Latinamerican sites has lost a lot of ranking. For example, three main Venezuelan news sites were round 2.000 and now all three are around 6.000
May 1, 2008
12:09 pm
Gireesh Sharma said
Strangely, we are seeing a consistent increase in the number of unique visitors through Statcounter.com, the changes in Alexa ranking are slightly dis-aligned.
Wondering, how to make our visitors install Alexa Tool bar!!!
Gireesh
August 31, 2008
6:57 pm
Andy Bailey said
both my visitors and my alexa ranking has increased dramatically in the past month. went from over 100k on alexa last month to under 60k this week, seems to be working (for me at least!)